Bryan Stapp provides marketing consulting to private equity investors, CEO’s and CMO’s in multiple industries. He is a frequent presenter at industry conferences on the subject of internet marketing, and owns several direct-to-consumer web businesses.
Prior to starting his consulting company Loud Amplifier Marketing, Bryan spent six and one half years as the Chief Marketing Officer for Quicken Loans, and has held marketing roles at AT&T, NCR, and Cambridge Technology Partners.
The Internet Privacy Debate
Web based businesses, especially those that rely on Internet advertising revenue, must be vigilant about what impending legislation will mean for their bottom lines. Internet privacy is complex and there are no clear cut answers. Additionally, most consumers do not fully understand the impact of tracking and targeting on their own Internet experience. Join a panel of marketing experts as they discuss the Internet privacy issues businesses face today.
As an attendee during this presentation, you will learn:
- Gain greater perspective on potential legislation in the US and EU
- Learn about the new browser privacy wars
- Discover what Internet advertising and marketing groups are doing to self-regulate
This panel will be moderated by Dean Harris, Chief Marketing Officer, Bluecava and includes Marc Kiven, Founder, BrightTag, Kirby Winfield, President, AdXpose and Bryan Stapp, Chief Marketer, Loud Amplifier.
